Estimating True Market Value Made Easy with Edmunds

January 10, 2008 by jessepreneur

Estimating true market value of a vehicle has never been easier. If you are considering buying a new or used car, consider using the FREE tools edmunds.com has to provide. It is by far the coolest free tool on the web if you are considering a new car.

In layman’s terms, true market value is the point where a willing buyer and a willing seller agree to a transaction. It is an indicator of what the marketplace feels is the true and fair value of a product or service. What I really like about the edmunds tools is the feature that allows you to find out true market value in a specific region of the country. And that is because the value of a truck in New York City will not be the same Texas. So be sure to refine your results by zip code.

Getting the free True Market Value report

Their system will walk you through a series of 5 questions about the details of the vehicle you are interested in. Jot down the national base price since this is considered a starting point in many negotiations. Note the MSRP and Invoice price as well. These figures will all come in handy when negotiating the final price of the vehicle. You will then get a customized price estimate based on your zip code.

Make sure to select a couple of dealers on the final step so that you can get them competing for your business. By beginning negotiations over the phone and email you are creating an unfair advantage that the typical sales person does not like. They cannot push you around, because it is too easy to “walk” if they don’t have you sitting in the lobby for 5 hours.

Head on over to edmunds.com & forget the old school way of buying cars. Love to hear your comments about your car buying experience.